Willis
Industry: BFSI
Scope: Spatial Branding & Signage
Since this office is based in India, the brief was to give the creative an Indian touch and yet showcase it on the Global Platform. Inspired from the company’s tagline‘Connecting Willis’, the entire concept was developed in collaboration with Rivet Design, Bangalore.
Some key visuals were developed in a unique style keeping the connecting thought going.
The office is divided into 7 sections, which are called Neighborhoods and every neighborhood has a breakout area. All these areas have different names with their respected colour scheme. The concept was extended to create visuals of the 5 senses which play a vital part in connecting one person to another.